Name and contact of the person responsible in accordance with Article 4, paragraph 7 of the GDPR
alphabit Martina Hilbig-Heidenreich e. K.
Derendorfer Allee 6
Phone: +49 (0)211 44 03 98 9-0
Fax: +49 (0)211 44 03 98 9-20
Managing owner: Martina Heidenreich
Security and protection of your personal data
We see it as our primary task to safeguard the confidentiality of personal data that you have provided and to protect these from unauthorised access. For this reason, we employ the greatest diligence and state-of-the-art security standards in order to ensure the greatest possible protection of your personal data.
As a company under private law, we are subject to the provisions of the European Data Protection Regulation (GRPR) and the regulations of the Federal Data Protection Act (BDSG). We have taken technical and organisational measures to ensure that the data protection regulations are observed both by us and by our external service providers.
The legislator requires that personal data are processed lawfully, fairly and in a transparent manner in relation to the data subject (“lawfulness, fairness and transparency”). In order to ensure this, we will inform you about the various legal definitions that are used in this data protection declaration:
“Personal data” means any information relating to an identified or identifiable natural person (‘data subject’); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.
“Processing” is any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means, such as collection, recording, organisation, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.
Restriction of processing
“Restriction of processing” is the marking of stored personal data with the aim of limiting their processing in the future.
“Profiling” is any form of automated processing of personal data consisting of the use of personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects concerning that natural person’s performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or movements.
‘Pseudonymisation’ is the processing of personal data in such a manner that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organisational measures to ensure that the personal data are not attributed to an identified or identifiable natural person.
A “file system” is any structured set of personal data which are accessible according to specific criteria, whether centralised, decentralised or dispersed on a functional or geographical basis.
The “controller” is a natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data; where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its nomination may be provided for by Union or Member State law.
The “processor” is a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller.
The “recipient” is a natural or legal person, public authority, agency or another body, to which the personal data are disclosed, whether a third party or not. However, public authorities which may receive personal data in the framework of a particular inquiry in accordance with Union or Member State law shall not be regarded as recipients; the processing of those data by those public authorities shall be in compliance with the applicable data protection rules according to the purposes of the processing.
A “third party” is a natural or legal person, public authority, agency or body other than the data subject, body responsible, processor and persons who, under the direct authority of the body responsible or processor, are authorised to process personal data.
“Consent” of the data subject is any freely given, specific, informed and unambiguous indication of the data subject’s wishes by which he or she, by a statement or by a clear affirmative action, signifies agreement to the processing of personal data relating to him or her.
Lawfulness of processing
The processing of personal data is only lawful if a legal basis for the processing exists. The legal basis for the processing as per article 6, paragraph 1
points a–f of the GDPR can be, in particular:
- The data subject has given consent to the processing of his or her personal data for one or more specific purposes;
- processing is necessary for the performance of a contract to which the data subject is party or in order to take steps at the request of the data subject prior to entering into a contract;
- processing is necessary for compliance with a legal obligation to which the controller is subject;
- processing is necessary in order to protect the vital interests of the data subject or of another natural person;
- processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller;
- processing is necessary for the purposes of the legitimate interests pursued by the controller or by a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject which require protection of personal data, in particular where the data subject is a child.
Information about the collection of personal data
(1) In the following, we will inform you about the collection of personal data when using our website. Personal data include, for example, name, address, e-mail addresses, user behaviour.
(2) When you contact us via e-mail, we store the data that you provide (your e-mail address, if applicable, your name and your telephone number) in order to answer your questions. We will delete the data collected in this context after their storage is no longer required or the processing will be restricted if statutory retention obligations exist.
Collection of personal data when visiting our website
When using the website for purely informational purposes, namely if you choose not to register or provide us with any other information, we only collect the personal data that your browser transfers to our server. If you wish to view our website, we will collect the following data which are technically necessary in order to display our website and ensure the stability and security (the legal basis is article 6, paragraph 1, sentence 1, point l of the General Data Protection Regulation):
- IP address
- Date and time of the query
- Time zone difference to Greenwich Mean Time (GMT)
- Content of the request (specific page)
- Access status/HTTP status code
- The quantity of data transferred
- Website from which the request comes
- Operating system and its interface
- Language and version of the browser software.
(1) In addition to the above-mentioned data, cookies are stored on your computer when you use our website. Cookies are small text files that are assigned to and stored on your hard disk by the browser that you are using and through which the organisation that sets the cookie obtains certain information. Cookies cannot be used to execute programs or deliver viruses to your computer. They serve to make the website more user-friendly and efficient.
(2) This website uses the following types of cookies, whose scope and function are explained in the following:
- Transient cookies (see a.)
- Persistent cookies (see b.)
- Transient cookies are deleted automatically when you close the browser. In particular, these include the session cookies. These save a session ID, which enables various requests to be allocated to your browser during the shared session. This allows your computer to be recognised again when you return to our website. Session cookies are deleted when you log out or close your browser.
- Persistent cookies are automatically deleted after a specified duration which can vary in length depending on the cookie. You can delete cookies at any time via your browser security settings.
- You can configure your browser settings according to your wishes and, for example, refuse to accept third-party cookies or reject all cookies. “ Third Party Cookies” are cookies that have been set by a third party, therefore not by the actual website you are currently accessing. We would like to point out that you may not be able to use all of the functions of this website if cookies are deactivated.
- The flash cookies will not be used by your browser, but rather by your flash plug-in. Furthermore, we use HTML5 storage objects that are stored on your device. These objects store the necessary data regardless of the browser used and have no automatic expiration date. If you do not wish flash cookies to be processed, you must install an appropriate add-on, such as “Better Privacy” for Mozilla Firefox (https://addons.mozilla.org/de/firefox/addon/betterprivacy/) or Adobe Flash Killer Cookie for Google Chrome. You can prevent the use of HTML5 storage objects by running your browser in the private mode. In addition, we also recommend manually deleting your cookies and browser history on a regular basis.
Additional features and offers of our website
(1) In addition to the purely informative use of our website, we provide a variety of services that may interest you. To do so, you generally need to provide further personal data, which we use to provide the corresponding service and for which the above principles for data processing apply.
(2) In some cases, we use external service providers to process your data. These have been carefully selected and authorised, and are bound by our instructions and reviewed on a regular basis.
(3) We can also forward your personal data to third parties if campaigns, competitions, contracts or similar services are offered together with partners. Further information is provided when you enter your personal data or below in the description of the offer.
(4) To the extent that our service providers or third parties are located in a country outside the European Economic Area (EEA), we will inform you about the consequences thereof in the description of the offer.
Our offer is intended specifically for adults. Persons under 18 years should not provide any personal data without the consent of parents or legal guardians.
Rights of the data subject
(1) Withdrawal of consent
If the processing of personal data requires consent, you have the right to withdraw the consent at any time. The withdrawal of consent shall not affect the lawfulness of processing based on consent before its withdrawal.
You can contact us at any time to exercise your right of withdrawal.
(2) Right to confirmation
You have the right to receive confirmation from the controller as to whether we process your personal data. You can obtain the confirmation at any time using the contact information provided above.
(3) Right of access
If personal data are processed, you can request information about these personal data and the following information at any time:
- the purposes of the processing;
- the categories of personal data processed;
- the recipients or categories of recipient to whom the personal data have been or will be disclosed, in particular recipients in third countries or international organisations;
- where possible, the envisaged period for which the personal data will be stored, or, if not possible, the criteria used to determine that period;
- the existence of the right to request from us rectification or erasure of personal data or restriction of processing of personal data concerning you or to object to such processing;
- the right to lodge a complaint with a supervisory authority;
- where the personal data are not collected from the data subject, any available information as to their source;
- the existence of automated decision-making, including profiling, referred to in Article 22 paragraphs 1 and 4 of the GDPR and, at least in those cases, meaningful information about the logic involved, as well as the significance and the envisaged consequences of such processing for the data subject.
Where personal data are transferred to a third country or to an international organisation, then you shall have the right to be informed of the appropriate safeguards pursuant to Article 46 of the GDPR relating to the transfer. We shall provide a copy of the personal data undergoing processing. For any further copies that you request, we may charge a reasonable fee based on the administrative costs. If you make the request by electronic means, and unless otherwise requested, the information shall be provided in a commonly-used electronic form. The right to obtain a copy pursuant to paragraph 3 shall not adversely affect the rights and freedoms of others.
(4) Right to rectification
You have the right to obtain from us without undue delay the rectification of inaccurate personal data concerning you. Taking into account the purposes of the processing, you shall have the right to have incomplete personal data completed, including by means of providing a supplementary statement.
(5) Right to erasure (“right to be forgotten”)
You have the right to request from the controller the erasure of personal data concerning you without undue delay and we shall have the obligation to erase personal data without undue delay where one of the following grounds applies:
- The personal data are no longer necessary in relation to the purposes for which they were collected or otherwise processed.
- The data subject withdraws consent on which the processing is based according to point (a) of Article 6, paragraph 1, or point (a) of Article 9, paragraph 2 of the GDPR, and where there is no other legal ground for the processing.
- The data subject objects to the processing pursuant to Article 21, paragraph 1 of the GDPR and there are no overriding legitimate grounds for the processing, or the data subject objects to the processing pursuant to Article 21, paragraph 2 of the GDPR.
- The personal data have been processed unlawfully.
- The personal data have to be erased for compliance with a legal obligation in Union or Member State law to which the controller is subject.
- The personal data have been collected in relation to the offer of information society services referred to in Article 8, paragraph 1 of the GDPR.
Where the controller has made the personal data public and is obliged pursuant to paragraph 1 to erase the personal data, the controller, taking account of available technology and the cost of implementation, shall take reasonable steps, including technical measures, to inform controllers which are processing the personal data that the data subject has requested the erasure by such controllers of any links to, or copy or replication of, those personal data.
The right of erasure (“right to be forgotten”) does not apply provided that the processing is required:
- for exercising the right of freedom of expression and information;
- for compliance with a legal obligation which requires processing by Union or Member State law to which the controller is subject or for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller;
- for reasons of public interest in the area of public health in accordance with points (h) and (i) of Article 9(2) as well as Article 9(3) GDPR;
- for archiving purposes in the public interest, scientific or historical research purposes or statistical purposes in accordance with Article 89(1) GDPR in so far as the right referred to in paragraph 1 is likely to render impossible or seriously impair the achievement of the objectives of that processing; or
- for the establishment, exercise or defence of legal claims.
(6) Right to restriction of processing
You shall have the right to obtain from us restriction of processing of your personal data where one of the following applies:
- the accuracy of the personal data is contested by the data subject, for a period enabling the controller to verify the accuracy of the personal data;
- the processing is unlawful and the data subject opposes the erasure of the personal data and requests the restriction of their use instead;
- the controller no longer needs the personal data for the purposes of the processing, but they are required by the data subject for the establishment, exercise or defence of legal claims; or
- the data subject has objected to processing pursuant to Article 21(1) GDPR pending the verification whether the legitimate grounds of the controller override those of the data subject.
Where processing has been restricted pursuant to the aforementioned requirements, such personal data shall, with the exception of storage, only be processed with the data subject’s consent or for the establishment, exercise or defence of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the Union or of a Member State.
In order to assert the right to limitation of processing, the data subject may contact us at any time using the contact details above.
(7) Right to data portability
You shall have the right to receive the personal data concerning you, which you have provided to us, in a structured, commonly used and machine-readable format and have the right to transmit those data to another controller without hindrance from the controller, to which the personal data have been provided, where:
- the processing is based on consent pursuant to point (a) of Article 6(1) or point (a) of Article 9(2) or on a contract pursuant to point (b) of Article 6(1) GDPR and
- the processing is carried out by automated means.
In exercising the right to data portability pursuant to Paragraph 1, you shall have the right to have the personal data transmitted directly from one controller to another, where technically feasible. The exercise of the right to data portability does not affect the right to erasure (“Right to be forgotten”). That right shall not apply to processing necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.
(8) Right to object
You shall have the right to object, on grounds relating to your particular situation, at any time to processing of personal data concerning you that is based on point (e) or (f) of Article 6(1) GDPR, including profiling based on those provisions. The controller shall no longer process the personal data unless the controller demonstrates compelling legitimate grounds for the processing which override the interests, rights and freedoms of the data subject or for the establishment, exercise or defence of legal claims.
Where personal data are processed for direct marketing purposes, you shall have the right to object at any time to processing of personal data concerning you for such marketing, which includes profiling to the extent that it is related to such direct marketing. If you object to processing for direct marketing purposes, the personal data shall no longer be processed for such purposes.
In the context of the use of information society services, and notwithstanding Directive 2002/58/EC, you may exercise your right to object by automated means using technical specifications.
Where personal data are processed for scientific or historical research purposes or statistical purposes pursuant to Article 89(1), you, on grounds relating to your particular situation, shall have the right to object to processing of personal data concerning you, unless the processing is necessary for the performance of a task carried out for reasons of public interest.
You can exercise the right to object at any time by contacting the respective controller.
(9) Automated individual decision-making, including profiling
You shall have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you or similarly significantly affects you. This does not apply if the decision:
- is necessary for entering into, or performance of, a contract between the data subject and a data controller,
- is authorised by Union or Member State law to which the controller is subject and which also lays down suitable measures to safeguard the data subject’s rights and freedoms and legitimate interests or
- is based on the data subject’s explicit consent.
The controller shall implement suitable measures to safeguard the data subject’s rights and freedoms and legitimate interests, at least the right to obtain human intervention on the part of the controller, to express his or her point of view and to contest the decision.
The data subject can exercise the right to object at any time by contacting the respective controller.
(10) Right to lodge a complaint with a supervisory authority
Without prejudice to any other administrative or judicial remedy, you shall have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, place of work or place of the alleged infringement if you consider that the processing of personal data relating to you infringes this Regulation.
(11) Right to an effective judicial remedy
Without prejudice to any available administrative or non-judicial remedy, including the right to lodge a complaint with a supervisory authority pursuant toArticle 77 GDPR, you shall have the right to an effective judicial remedy where you consider that your rights under this Regulation have been infringed as a result of the processing of your personal data in non-compliance with this Regulation.
Integration of Google Fonts
These Internet pages utilise external fonts, Google fonts. Google Fonts is a service provided by Google, Inc. (“Google”). These web fonts our integrated by accessing a server, usually a Google server located in the USA. As a consequence, the server is notified of which of our pages you have visited. The IP address of the browser of the terminal device of the visitor to these web pages it is also stored by Google. For further information, please see the privacy policies of Google, which are available here: